MURSHERB 雪榕源品牌

绣球菌中的自然密码。Mushherb为中国首个以绣球菌为核心的护肤食品公司,我们希望为其提炼一套可以与绣球菌关联度强且兼备护肤品美感与科技感的视觉形象。

我们从绣球菌弯转层叠的叶片中得到灵感,开发系列英文和中文字体,让每一组文字在加以立体感后都呈现出绣球菌叶片的感受,柔美与未来感兼备。

The code of nature in sparassis crispa. Mushherb is the first skin care food company focusing on sparassis crispa in China. We hoped to create a set of visual images, which can be strongly associated with sparassis crispa and combine aesthetic and scientific features of skin care products.

Our development of a series of English and Chinese fonts was inspired by the curving and layered leaves of sparassis crispa. After three-dimensional processing, each group of letters and characters can represent the feel of leaves of sparassis crispa, looking graceful and futuristic.